The Flipkart and Bajaj Auto team is committed to sustainability with eco-friendly machines

(Author: Flipkart)

Bajaj Auto Ltd., the world’s most valuable two- and three-wheeler company, and Flipkart, one of India’s leading e-commerce marketplaces, today announced a strategic partnership to accelerate the adoption of electric vehicles (EVs) in the latter’s final year: operations delivery miles. This collaboration marks a significant step towards a greener future for the Indian e-commerce landscape.

The Memorandum of Understanding (MoU) was signed on May 10 by Bajaj Auto and Flipkart spokespersons Samardeep Subandh, President (Intracity Business Unit, Bajaj Auto Ltd) and Prabhu Balasrinivasan, Vice President, Commercial, Flipkart Group, Hemant Badri, Senior Vice President and Chief Commercial Officer. supply chain, customer service and re-commerce at Flipkart Group lays the foundation for a long-term business partnership between Bajaj Auto and Flipkart. The initial, non-binding commitment to provide Flipkart with a minimum of 1,000 technologically advanced electric three-wheeled trucks paves the way for further collaboration and potential fleet expansion in the future.

Enhancing Efficiency and Sustainability – Adopting Bajaj’s best-in-class electric vehicle technology will enable Flipkart to increase efficiency and sustainability in its last-mile delivery business. This partnership places both Bajaj Auto and Flipkart at the forefront of implementing sustainable solutions for India’s emerging e-commerce logistics landscape.

Talking about the MoU with Flipkart, Samardeep Subandh, spokesperson, Bajaj Auto Ltd., said, “With the rapid growth of e-commerce, the impact of last-mile logistics will increase significantly in India. Promoting sustainability in the last mile logistics sector has been a key program for Flipkart, India’s homegrown e-commerce marketplace Bajaj Auto, a global leader in the 3-wheeler industry, and Flipkart will now join hands to drive the transition to a fully sustainable last mile fleet for Flipkart partnership, Bajaj Auto will deliver over 1,000 electric trucks within two years. Bajaj Cargo ETEC products will deliver best-in-class performance and reliability with innovative design and features that are rapidly gaining acceptance in the market.

Hemant Badri, senior vice president and director of supply chain, customer experience and re-commerce at Flipkart Group, said: “As India’s homegrown e-commerce marketplace, we recognize the profound impact our operations can have on the environment and society. Our alliance with Bajaj Auto Ltd. is a pivotal moment for Flipkart and Indian e-commerce as a whole, underscoring the company’s unwavering commitment to sustainable supply chains. We are taking significant steps towards a more sustainable future by consistently incorporating electric vehicles into our latest products. Delivery operations per mile This is also in line with our mission to convert our delivery fleet to 100% electric vehicles, which Flipkart has undertaken as a member of Climate Group’s global electric mobility initiative – EV100, leveraging the latest technologies and forging. Through such strategic partnerships, we increase operational efficiency and paving the way for a greener and more sustainable future.”

This collaboration showcases Bajaj’s electric vehicle technology and paves the way for wider adoption of electric three-wheelers in logistics.

Highlights of the Memorandum of Understanding

  • Long-Term Partnership: This MoU establishes a framework for a long-term business relationship between Bajaj Auto and Flipkart, supporting the adoption of electric vehicles in the logistics sector
  • Improved last-mile delivery: Flipkart’s integration of Bajaj electric three-wheelers will significantly improve last-mile delivery efficiency and sustainability
  • Greener Deliveries: This partnership marks a commitment by both parties to transition Flipkart’s delivery fleet to electric vehicles. Bajaj Auto will supply a minimum of 1,000 high-tech electric three-wheeler trucks to Flipkart

The products and services described in this press release are not endorsed by The Maritime Executive.